Another year, another CES brimming with the newest technology. We’re always keeping our eyes open for the latest tech trends, whether it’s a high-tech product, a gaming peripheral, or the latest social media offering. The 2020 Consumer Electronics Show didn’t disappoint. Here’s what caught our attention this year!
Personalized Care and Wellness Products
There are plenty of wellness gadgets shown at CES, but it was Charmin’s Rollbot that reappeared time and time again on my newsfeed and Instagram Stories from people I follow who attended the show. Charmin’s tech products might have been on the verge of absurd but seeing this TP-carrying robot rolling around the show floor was (bear with me) a good way to wipe away the competition in this category.
Foldable Devices
Folding screens continue to evolve year after year, but the form factor strode confidently into CES 2020 with various foldable PCs on display. These devices function like a traditional laptop but use a single folding screen. I’m looking forward to seeing how manufacturers will innovate on this concept and how an operating system will interact with it!
Privacy Control on Social Media
Twitter may not have a physical product to demo, but it didn’t stop the microblogging social network from making news at the event by unveiling plans to provide new controls for managing conversations. These new controls are scheduled to arrive later in 2020 and will provide users the option to limit replies on tweets to groups, panels, or statements. I have concerns with misinformation being spread through a statement tweet, but we’ll see how it’s handled when it’s rolled out. I believe we’ll continue to see privacy be more of a concern in 2020 and beyond.
AI Implementation in Everyday Devices
Samsung’s “Selfie Type” was another technology that resonated with media at CES 2020. The technology uses the selfie camera to track the hand movement of typing on a keyboard, but without the need of a physical keyboard. It uses AI in a similar way to the swipe type feature on most mobile keyboards. I can see this AI technology being integrated into more devices in the future. Until then, bravo Samsung, I’m super interested in trying this out sometime.
Did anything from CES 2020 stand out to you? Tweet us at @caffelliagency with a link to your favorite product at the show!
We ran these top trends through our media intelligence tool to see how everyone else felt. Here’s a breakdown of what was tracked. If your company is looking for insights on how your products or services are being discussed on social media, feel free to contact us at info@caffelli.com.
